411 Marketing was Visited by Young IT Specialists from the Dr. Ivan Bogorov High School in Varna
The Office of 411 Marketing welcomed 20 students from the Dr. Ivan Bogorov High School in Varna. The 11-graders are studying to become Organizers of Internet Applications and specialize in E-trade. “The goal of the visit was for the students to get acquainted with the nature of the job in a successful company in the field of digital marketing and web design. The young people saw firsthand the work process of 411 Marketing. It was of great importance to understand what skills and qualities those who want to develop in the field of Information Technology should possess,” commented Mr. Dean Vasilev, an instructor of Applied Informatics at the school. During their visit, the young IT specialists visited the main departments of the company and learned more about the nature of their work. They showed greatest interest in the SEO department, where employees of the company showed the students exactly what SEO is and explained to them its practical application and how a project for the optimization of a website is realized.
“We are happy to see that nowadays even schools start to adapt their educational programs to the real business needs. It is a laudable initiative of the teachers to acquaint the students with the real business environment and to encourage them to start thinking of their choice of a future profession while still in school,” commented Vanya Kirilova, Site Director of 411 Marketing.
For the students, the company did an educational presentation on the latest trends in the digital marketing, as well as the impact of the social media on the marketing and SEO processes.
“We would like our student’s visit to 411 Marketing and their exposure to the real business environment to become a tradition,” said Mr.Vasilev.
For us, it is a pleasure to show the young people what a real business environment is. The school is the place where the charting of their future path of development starts, and these close encounters will help them in making real and well-informed decisions in this respect. We wish these young, smiling people, and hopefully future colleagues, success and Godspeed”.
The Bulgarian – American company 411 Marketing was founded in Varna with only 4 employees. Today, the company employs more than 200 people in the coastal city. The company is part of the 411 Locals brand – an international company based in the US and specializing in SEO solutions for the small and medium-sized enterprises. It has been ranked among the Top 5 Local SEO companies in the USA. This year, 411 Marketing is planning to open 50 new positions, as well as to expand the scope of its internship program. The new positions will be in the field of SEO, website creation, content writing, and design.